Shopping Online3

  • Subscribe to our RSS feed.
  • Twitter
  • StumbleUpon
  • Reddit
  • Facebook
  • Digg

Monday, 18 June 2012

Webinar: Bringing the power and control of search to display

Posted on 14:04 by Unknown
Join us tomorrow, June 19, 2012 for the Learn with Google webinar, "Bringing the Power and Control of Search to Display,” to learn from the experts about Google’s major update to contextual targeting. The webinar starts at 10amPST / 1pmEST.

It’s now possible to target, bid and report on keywords on the Google Display Network, which means that you can fine-tune the performance of your contextual campaigns with the same level of control you’re used to in Search. It’s now easier for you to extend search campaigns to display and more efficient to run the two types of campaigns together.

Key areas that will be covered include:
  • The benefits of combining display with your search campaigns
  • Step-by-step campaign set-up guide
  • Campaign optimization tips and best practices
This webinar will be presented by Charlie Vestner, Global Director of Display Solutions and will include Q&A. The session is suitable for advertisers who are already running campaigns on the Google Display Network, as well as those who have not yet tried it.

Register now!

Posted by Katie Hamilton, Product Marketing Manager, Google Display Network
Email ThisBlogThis!Share to XShare to Facebook
Posted in Display Network, Learn with Google | No comments
Newer Post Older Post Home

0 comments:

Post a Comment

Subscribe to: Post Comments (Atom)

Popular Posts

  • Understanding the full value of mobile: adidas and RadioShack drive in-store traffic with mobile
    We live in a multi-screen world where people are constantly connected and moving seamlessly across devices. Not only do mobile devices keep ...
  • Understanding Impact with Earned Actions in AdWords for video
    For many video advertisers, the benefit of TrueView only begins with the first view. Just as an Honest Trailers link pinged to a friend can...
  • AdWords system maintenance today
    Our AdWords engineering team is conducting planned system maintenance today starting around 10:00 am Pacific Daylight Time (17:00 GMT). We ...
  • 3 Ways to Measure More Conversions Using Estimated Total Conversions
    In October, we announced Estimated Total Conversions as a first step to providing you with a more holistic view of the conversions driven b...
  • Celebrate the best in digital creativity with Google+ at Internet Week New York and the Webby Awards
    Once again, Internet Week New York is in full force, and we hope that you'll come and join Google+ for some of the festivities as the c...
  • Connect, Click and Convert Around the World with Google Shopping
    On June 11th, Google Shopping will complete the transition to a commercial model in the United Kingdom, Germany, France, Japan, Italy, Spain...
  • Resources for driving your business forward with Google+
    When we launched Google+ your Business, we wanted to give you a collection of tools and products to help you make lasting connections with ...
  • AdWords Hangout-on-air: Boosting your AdWords campaign with Dynamic Search Ads
    Dynamic Search Ads are an efficient new way to target relevant searches with ads generated directly from your website. They generate increm...
  • Impression Share Updates Rolling out Globally
    Starting today, we will begin rolling out updates to your Impression Share metrics , which include new ad group-level impression share metri...
  • Google Partners Goes Global: Empowering agencies with new leads, new tools, new opportunities
    Google is committed to making the web work for you. That’s why we’re proud to announce the worldwide launch of Google Partners – a platform...

Categories

  • #decemberadventure
  • +1
  • account management
  • Account Security
  • Ad Approvals
  • Ad Formats
  • Ad Innovations
  • Ad Rank
  • ad rotation
  • ad traffic quality
  • Ads Preferences Manager
  • Ads quality
  • ads showcase
  • AdSense
  • Advertising Week
  • adwords
  • AdWords Community
  • AdWords Editor
  • AdWords Examples
  • adwords experts
  • AdWords Express
  • AdWords for video
  • AdWords Help Center
  • AdWords Online Classroom
  • adwords support
  • Agency Blog
  • android
  • Announcements
  • apps
  • Audience Targeting
  • Automated Rules
  • Automotive
  • Best practices
  • bid manager
  • Bidding
  • Billing
  • Brand
  • Browsers
  • Budgets
  • Bulk Actions
  • Campaign management
  • Campaign Targeting
  • Case studies
  • Change log
  • Channel Intelligence
  • Chris Brogan
  • Conversion Optimizer
  • Conversion Tracking
  • Conversions
  • Creative Sandbox
  • Destination URL
  • Display
  • Display Ads
  • Display Network
  • Display URL
  • DoubleClick for Advertisers
  • doubleclick search
  • Dynamic search ads
  • Enabling better decisions
  • enhanced campaigns
  • Enhanced CPC
  • Events
  • Extensions
  • floodlight
  • Geo-targeting
  • GoMo
  • Google AdWords Certification Program
  • Google Analytics
  • Google Display Network
  • Google Merchant Center
  • google play
  • Google Shopping
  • Google Trends
  • google+
  • Google+ Pages
  • Hangout on Air
  • Help Desk Hangouts
  • Help Forum
  • html5
  • Impression Share
  • Insights
  • Interest Category Targeting
  • Keywords
  • Landing Page Quality
  • Learn with Google
  • Learning resources
  • local
  • location
  • Location Extensions
  • Location targeting
  • maps
  • Measurement
  • measuremore
  • Mobile
  • mobile sites
  • Multi-Screen
  • My Business Story
  • My Client Center
  • New Ad Formats
  • New features
  • New Interface
  • offer extensions
  • offline results
  • Opportunities tab
  • Optimization
  • pages for businesses
  • Paused Ads
  • placement exclusion lists
  • Policy
  • Product Ads
  • Product Listing Ads
  • Promoted Videos
  • Quality Score
  • Remarketing
  • Reporting
  • Reporting and Analytics
  • research
  • Search Ads
  • Search Engine Strategies conference
  • Search Funnels
  • Seasonal
  • Security
  • shared library
  • sitelinks
  • Smart Phones
  • SMX East
  • Social
  • Success Stories
  • System updates
  • Tablet
  • Targeting
  • Testing opportunities
  • Think Insights
  • Think Marketing
  • Think With Google
  • Tips
  • Tools
  • Top Contributors
  • top of page bid estimates
  • Tracking
  • TrueView
  • TV Ads
  • Updates
  • User Experience
  • ValueTrack
  • Webinars
  • YouTube

Blog Archive

  • ►  2013 (162)
    • ►  December (5)
    • ►  November (15)
    • ►  October (11)
    • ►  September (7)
    • ►  August (12)
    • ►  July (11)
    • ►  June (20)
    • ►  May (29)
    • ►  April (11)
    • ►  March (16)
    • ►  February (17)
    • ►  January (8)
  • ▼  2012 (182)
    • ►  December (10)
    • ►  November (18)
    • ►  October (18)
    • ►  September (20)
    • ►  August (13)
    • ►  July (10)
    • ▼  June (25)
      • More ‘Flexible’ Targeting on the Google Display Ne...
      • More control with "mute this ad" [x] icon
      • Introducing AdWords Editor 9.8.1
      • Search Attribution: AdWords Search Funnels
      • Ad Traffic Quality Resource Center available in ad...
      • AdWords Examples - Targeting your keywords
      • With new search ads in Google Maps for Mobile, mo'...
      • AdWords’ new look rolling out globally
      • Webinar: Bringing the power and control of search ...
      • AdWords Examples - Right ads to the right user
      • New In-Ads Notice Label and Icon for the Google Di...
      • Customize account management with AdWords scripts
      • Take advantage of mobile education opportunities
      • AdWords Examples: Structuring your first ad groups
      • The key to success on the Google Display Network
      • Understanding Mobile Ads Across Marketing Objectives
      • Resources for driving your business forward with G...
      • AdWords < 3 Mobile Apps
      • Building Blocks of Digital Attribution: How to get...
      • Connecting shoppers and great stores online
      • Get Local with ZIP Code targeting
      • A Preview of AdWords’ New Look
      • Hangout recap - Making search ads work for busines...
      • AdWords Examples: Structuring your campaigns
      • Update to the recent ad rotation change
    • ►  May (17)
    • ►  April (17)
    • ►  March (17)
    • ►  February (11)
    • ►  January (6)
  • ►  2011 (156)
    • ►  December (11)
    • ►  November (18)
    • ►  October (13)
    • ►  September (8)
    • ►  August (10)
    • ►  July (10)
    • ►  June (20)
    • ►  May (17)
    • ►  April (15)
    • ►  March (17)
    • ►  February (16)
    • ►  January (1)
Powered by Blogger.

About Me

Unknown
View my complete profile