Shopping Online3

  • Subscribe to our RSS feed.
  • Twitter
  • StumbleUpon
  • Reddit
  • Facebook
  • Digg

Wednesday, 21 August 2013

Preventing and resolving AdWords policy violations

Posted on 00:44 by Unknown
We invest a lot of time and resources to ensure that ads deliver a safe and positive experience for users. Our advertising policies play a big role in this effort.

Being familiar with our ads policies can help you avoid violating them. When we detect ads or sites that violate our policies, we block them. And in the case of repeated violations, we may permanently suspend a violator from advertising with us. That's why we strongly encourage advertisers to work proactively to fix problems and learn from their mistakes.

Preventing violations
Here are some tips for keeping your account clean and clear of policy violations in the first place, so your ads can run smoothly:
  1. Learn the key principles behind our ad policies, like "Advertising shouldn't violate users' trust or privacy." Following these principles alone can help you avoid violations. You can also dig into the specific underlying policies to learn details (full list of policies). 
  2. If you receive a warning during ad creation, review the relevant policy to understand if you're compliant before uploading the ad. 
  3. Ensure your contact information is up to date to receive policy notifications, and be sure to read any emails we send you about AdWords policies. We also post all policy updates online ahead of time. 
Identifying and resolving violations 
If one of your ads has been disapproved, you'll want to understand the reason so you can resolve it and prevent the same violation in the future. This is how to get the details:
  1. Sign in to your AdWords account at https://adwords.google.com. 
  2. Click Campaigns near the top of your account. 
  3. Click the Ads tab. 
  4. Look through the Status column to see which ads are disapproved. If you have many ads, you might prefer to use a filter (learn how). 
  5. Hover over the white speech bubble next to "Disapproved."
  6. Click the disapproval reason to learn more.
You can find more information on how to locate and fix disapproved ads or fix a site-level violation in the AdWords Help Center.

We appreciate your help ensuring that Google ads provide a trustworthy and positive experience for users.

Posted by Sudhir Jha, Google Product Manager
Email ThisBlogThis!Share to XShare to Facebook
Posted in Ad Approvals, Policy | No comments
Newer Post Older Post Home

0 comments:

Post a Comment

Subscribe to: Post Comments (Atom)

Popular Posts

  • Understanding the full value of mobile: adidas and RadioShack drive in-store traffic with mobile
    We live in a multi-screen world where people are constantly connected and moving seamlessly across devices. Not only do mobile devices keep ...
  • +1 around the world
    A few months ago we released the +1 button on English search ads and organic search results on google.com. More recently, we’ve made the +1...
  • Showing the display URL domain in the headline for select ads on Google
    In an AdWords ad, the display URL may be last, but it’s certainly not least. In fact, the display URL can be an important deciding factor in...
  • AdWords Hangout-on-air: Boosting your AdWords campaign with Dynamic Search Ads
    Dynamic Search Ads are an efficient new way to target relevant searches with ads generated directly from your website. They generate increm...
  • Measure Your Success: Call Reporting Now Available in AdWords Express
    How did you find us? There's a good reason so many business surveys include this question: understanding how people connect with your ...
  • Because Data Beats Opinion: Introducing Think Insights with Google
    It’s one of our company’s guiding principles that data beats opinion. And as such, we’ve put a lot of effort into asking some interesting qu...
  • How Google+ has helped Cadbury connect with over 1.2 million people
    Cadbury has become the European brand with the largest number of followers on Google+, currently at 1.2 million . Their Google+ success is h...
  • Impression Share Updates Rolling out Globally
    Starting today, we will begin rolling out updates to your Impression Share metrics , which include new ad group-level impression share metri...
  • Google Partners Goes Global: Empowering agencies with new leads, new tools, new opportunities
    Google is committed to making the web work for you. That’s why we’re proud to announce the worldwide launch of Google Partners – a platform...
  • Perspective on Dynamic Search Ads - Guest Q & A with RKG
    Since introducing Dynamic Search Ads in beta in October, we’ve seen questions from around the web asking about real-world performance and r...

Categories

  • #decemberadventure
  • +1
  • account management
  • Account Security
  • Ad Approvals
  • Ad Formats
  • Ad Innovations
  • Ad Rank
  • ad rotation
  • ad traffic quality
  • Ads Preferences Manager
  • Ads quality
  • ads showcase
  • AdSense
  • Advertising Week
  • adwords
  • AdWords Community
  • AdWords Editor
  • AdWords Examples
  • adwords experts
  • AdWords Express
  • AdWords for video
  • AdWords Help Center
  • AdWords Online Classroom
  • adwords support
  • Agency Blog
  • android
  • Announcements
  • apps
  • Audience Targeting
  • Automated Rules
  • Automotive
  • Best practices
  • bid manager
  • Bidding
  • Billing
  • Brand
  • Browsers
  • Budgets
  • Bulk Actions
  • Campaign management
  • Campaign Targeting
  • Case studies
  • Change log
  • Channel Intelligence
  • Chris Brogan
  • Conversion Optimizer
  • Conversion Tracking
  • Conversions
  • Creative Sandbox
  • Destination URL
  • Display
  • Display Ads
  • Display Network
  • Display URL
  • DoubleClick for Advertisers
  • doubleclick search
  • Dynamic search ads
  • Enabling better decisions
  • enhanced campaigns
  • Enhanced CPC
  • Events
  • Extensions
  • floodlight
  • Geo-targeting
  • GoMo
  • Google AdWords Certification Program
  • Google Analytics
  • Google Display Network
  • Google Merchant Center
  • google play
  • Google Shopping
  • Google Trends
  • google+
  • Google+ Pages
  • Hangout on Air
  • Help Desk Hangouts
  • Help Forum
  • html5
  • Impression Share
  • Insights
  • Interest Category Targeting
  • Keywords
  • Landing Page Quality
  • Learn with Google
  • Learning resources
  • local
  • location
  • Location Extensions
  • Location targeting
  • maps
  • Measurement
  • measuremore
  • Mobile
  • mobile sites
  • Multi-Screen
  • My Business Story
  • My Client Center
  • New Ad Formats
  • New features
  • New Interface
  • offer extensions
  • offline results
  • Opportunities tab
  • Optimization
  • pages for businesses
  • Paused Ads
  • placement exclusion lists
  • Policy
  • Product Ads
  • Product Listing Ads
  • Promoted Videos
  • Quality Score
  • Remarketing
  • Reporting
  • Reporting and Analytics
  • research
  • Search Ads
  • Search Engine Strategies conference
  • Search Funnels
  • Seasonal
  • Security
  • shared library
  • sitelinks
  • Smart Phones
  • SMX East
  • Social
  • Success Stories
  • System updates
  • Tablet
  • Targeting
  • Testing opportunities
  • Think Insights
  • Think Marketing
  • Think With Google
  • Tips
  • Tools
  • Top Contributors
  • top of page bid estimates
  • Tracking
  • TrueView
  • TV Ads
  • Updates
  • User Experience
  • ValueTrack
  • Webinars
  • YouTube

Blog Archive

  • ▼  2013 (162)
    • ►  December (5)
    • ►  November (15)
    • ►  October (11)
    • ►  September (7)
    • ▼  August (12)
      • Making it easier to discover new features in AdWords
      • Get more insight into the full customer journey wi...
      • Analyze and optimize your search footprint with th...
      • Capturing the mobile opportunity - being present a...
      • Reminder on enforcement of Google Shopping unique ...
      • Preventing and resolving AdWords policy violations
      • Manage upgraded sitelinks in the new version of Ad...
      • Upgraded extensions to help you reach the constant...
      • Attract new customers with local ads on the Google...
      • Reach a global audience with video in 3 simple steps
      • Easily compare your ad performance over time
      • All your display planning and targeting needs, all...
    • ►  July (11)
    • ►  June (20)
    • ►  May (29)
    • ►  April (11)
    • ►  March (16)
    • ►  February (17)
    • ►  January (8)
  • ►  2012 (182)
    • ►  December (10)
    • ►  November (18)
    • ►  October (18)
    • ►  September (20)
    • ►  August (13)
    • ►  July (10)
    • ►  June (25)
    • ►  May (17)
    • ►  April (17)
    • ►  March (17)
    • ►  February (11)
    • ►  January (6)
  • ►  2011 (156)
    • ►  December (11)
    • ►  November (18)
    • ►  October (13)
    • ►  September (8)
    • ►  August (10)
    • ►  July (10)
    • ►  June (20)
    • ►  May (17)
    • ►  April (15)
    • ►  March (17)
    • ►  February (16)
    • ►  January (1)
Powered by Blogger.

About Me

Unknown
View my complete profile